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The Making of a Legend

When Atlanta pharmacist Dr. John Pemberton created a tasty syrup in his backyard in May of 1886, he never dreamed he was inventing a legend. The delicious syrup was quickly added to the menu at Jacob's Pharmacy for five cents a glass. Excited customers called it "excellent".

Dr. Pemberton's partner and bookkeeper, Frank M. Robinson, came up with the marketing strategy the "two C's would look well in advertising". He suggested the name Coca-Cola and wrote it in his unique script. Newspaper advertising urged thirsty people to try to new soda fountain drink. The advertising paid off and soon sales were up to nine drinks a day. Unfortunately, Dr. Pemberton died just two years after he created his famous syrup. He never knew that what he invented that spring day would become a legend.

Vehicles

The following vehicles were included in the Coca-Cola Race Team 4-Car Set:

Casting Name Color Photo
'40 Ford Metalflake Dark Red 40 Ford CokeL
Pikes Peak Celica Gold 2002-23298-xdroop
Callaway C7 White Callaway C7 Wht
Dragster Red w/ White Wing Dragster Coke

See Also

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