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The Real Deora
- The Dodge Deora was designed by Harry Bradley and commissioned in 1964 to show-winning customizers Mike and Larry Alexander. It was then unveiled in their home town during the Detroit Autorama in 1967, where it won the coveted Riddler Award. The Deora is based on the mid-engined Dodge D-100 and the back hatch of a 1960 Ford stationwagon. It was chopped, sectioned, and channeled to create the fully functional, futuristic pickup. Entrance into the candy gold painted custom is achieved by lifting up the windshield and entering through the front. The truck continued to tour with the ICAS tour and racked up numerous awards on the way.
- The Photo and information for the full scale Deora is sourced from the book "Showtime" by Michael Sheridan and Sam Bushala
Description

The Deora was part of the Original 16 in the 1968 Hot Wheels series. The car was based on the 1964 Dodge Deora, a real-life concept truck designed by Harry Bradley, (who, by 1968 was working as Hot Wheels' own designer) and built by Larry and Mike Alexander. The Cars were packaged with a 'Collector's Button'.
In 2000, Nathan Proch designed a sequel to this casting, named the Deora II. It was loosely based on the original, but more streamlined and aerodynamic. One year later, in 2003, a full-size working version of the Deora II was built, bringing the legend of the Deora full-circle.
The Deora is most recognized for its' two detachable plastic surfboards. This casting is the only model from the Redline era to have four small Redline tires.
USA Versions
The Deora has come out in the following versions:
Notes: On USA versions, the base incorporates the front bumper, headlight, and grille area. Other identifying features are a flat base, louvered headlights, clear windows, and silver foil wheels.
Colors are descending in rarity from most common to most rare.
Year | Series | Color | sticker | Base Color / Type |
Window Color | Interior Color | Wheel Type | cast # | Country | Notes / Variations |
Photo |
---|---|---|---|---|---|---|---|---|---|---|---|
1968 | Sweet Sixteen | Spectraflame Purple | Unpainted / Metal |
Clear | RL | 6210 | USA | ![]() | |||
1968 | Sweet Sixteen | Spectraflame Gold | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Aqua | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Lime | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Antifreeze | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Red | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Green | Unpainted / Metal |
RL | 6210 | USA | ![]() | ||||
1968 | Sweet Sixteen | Spectraflame Blue | Unpainted / Metal |
RL | 6210 | USA | ![]() |
Hong Kong Versions
The Deora has come out in the following versions:
Notes: On Hong Kong versions, the base includes the headlights and front bumper (but not the grille area) Other identifying features are blue-tinted glass, chrome foil wheels and smooth headlights.
Colors are descending in rarity from most common to most rare.
Year | Series | Color | Sticker | Base Color / Type |
Window Color | Interior Color | Wheel Type | Toy # | Country | Notes / Variations |
Photo |
---|---|---|---|---|---|---|---|---|---|---|---|
1968 | Sweet Sixteen | Spectraflame Antifreeze | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Purple | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Gold | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Blue | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Aqua | Unpainted / Metal |
Blue tint | Black | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Red | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | ![]() | ||
1968 | Sweet Sixteen | Spectraflame Orange | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | Playable in Hot Wheels: Turbo Racing | ||
1968 | Sweet Sixteen | Spectraflame Lime | Unpainted / Metal |
Blue tint | Black | RL | 6210 | HK | Rare | ||
1968 | Sweet Sixteen | Spectraflame Gold | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | Painted Base | ![]() | |
1968 | Sweet Sixteen | Spectraflame Creamy Pink | Unpainted / Metal |
Blue tint | Grey/White | RL | 6210 | HK | This may be the first of its kind to ever be found | ![]() |
Original Gallery
Retooled Versions
The Deora has been released in in the following versions:
Col # | Year | Series | Color | Tampo | Base Color / Type | Window Color | Interior Color | Wheel Type | Toy # | Country | Notes / Variations | Photo |
---|---|---|---|---|---|---|---|---|---|---|---|---|
1994 | Vintage Series | Metalflake Blue | Unpainted / Metal |
Clear | Clear | RL | 12496 | China | Vintage Series 8 Pack | ![]() | ||
1994 | Vintage Series II | Metalflake Light Blue | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | |||
1994 | Vintage Series II | Metalflake Red | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | |||
1994 | Vintage Series II | Metalflake Brown | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Gold | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Magenta | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Light Green | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Lime | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Olive | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Orange | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | ![]() | ||
1994 | Vintage Series II | Metalflake Pink | Unpainted / Metal |
Clear | Clear | RL | 10495 | China | Removable Surfboards | |||
1995 | FAO Schwarz Gold II | Gold-plated | Unpainted / Metal |
Gold RL | 13828 | ![]() | ||||||
1996 | Bonus Car | Metalflake Blue | White, Red & Yellow "Hot Wheels" logo "1", Hot Wheels Race Team colors | Unpainted / Metal |
Clear | White | BW | China | Mail in | ![]() | ||
1996 | Vintage Race Team 4-Car Set | Metalflake Blue | White, Red, Yellow "Hot Wheels" logo "1", Hot Wheels Race Team colors | Unpainted / Metal |
Clear | White | RL | 13828 | China | |||
1997 | New York Toy Fair | Metalflake Blue | White, Red and Yellow "Hot Wheels" logo "44", Hot Wheels Race Team colors | |||||||||
1998 | Van de Kamp's Promo | Pink | Blue and White "Van de Kamp's" logo | Chrome / Metal |
Clear | White | RL2 | 18584 | China | Lime surfboards Packaged on Special Edition (50K) "Fish-O-Saurs" card Mail-order only |
||
2001 | Pro Racing | Blue | "99 Supergard Citgo Racing" w/Red and White | Unpainted / Metal |
Clear | White | BW | Thailand | ![]() | |||
2001 | Pro Racing | Light Blue | "43 STP Cherrios Racing" w/Red, Yellow and Orange | Unpainted / Metal |
Clear | White | BW | Thailand | ![]() | |||
2001 | Pro Racing | Yellow, Black | "17 Dewalt Racing" w/Silver stripe on side | Unpainted / Metal |
Clear | White | BW | Thailand | ![]() | |||
2001 | Pro Racing | Blue | "12 Mobil 1 Racing" w/Red and White | Unpainted / Metal |
Tinted (Blue) | White | BW | Thailand | ![]() | |||
011 | 2001 | Treasure Hunts 11/12 |
Metalflake Blue | Black, White and Red tampos, "Treasure Hunt" logo on rear | Unpainted / Metal |
Tinted (Blue) | Light Blue | RL | 50010 | Thailand | ![]() | |
122 | 2002 | Mainline | Metalflake Red | Black, White, Yellow and Orange "Cowabunga" tampos | Unpainted / Metal |
Clear | White | SB | 55007 | Malaysia | ![]() | |
2002 | Sci-Fi Monsters 5-Pack | Silver | "Return Of The Fifty Foot Moon Maiden In 3-D" tampos | Unpainted / Metal |
Tinted (Blue) | White | Chrome Blue 5DOT | 54423 | Malaysia | Without surfboards | ![]() | |
2002 | Sci-Fi Monsters 5-Pack | Silver | "Return Of The Fifty Foot Moon Maiden In 3-D" tampos | Unpainted / Metal |
Tinted (Blue) | White | Chrome Blue 5DOT | 54423 | Thailand | Without surfboards | ![]() | |
199 | 2004 | Roll Patrol | Black | Light Blue, White and Dark Blue tampo w/ 'Riptide Rescue', '9', 'Police' and Roll Patrol logo on sides | Unpainted / Metal |
Tinted (Blue) | Black | 3SP | B3798 | Thailand | With 2 Light Blue surfboards | ![]() |
199 | 2004 | Roll Patrol | Black | Light Blue, White and Dark Blue tampo w/ 'Riptide Rescue', '9', 'Police' and Roll Patrol logo on sides | Unpainted / Metal |
Tinted (Blue) | Black | 3SP | B3798 | Thailand | Without surfboards | ![]() |
2004 | Mutant Biotronic Kingdom Set | Green | Unpainted / Metal |
Tinted (Red) | White | 5DOT | C4560 | Thailand | Without surfboards | ![]() | ||
2004 | Halloween Highway | Black | Gray, White, & Orange deco on sides & bed cover, 'Brain Snatchers from Planet Deora' on sides | Unpainted / Metal |
Orange | Chrome | Orange Y5 | G5262 | Thailand | Without surfboards | ![]() | |
2008 | Since '68: Top 40 31/40 |
Pearl White | Purple and Light Blue on sides and tonneau cover | Unpainted / Metal |
Clear | White | RL | M1567 | Thailand | ![]() | ||
2008 | Since '68 Top 40 Set | Metallic Lavender | Lilac & Purple tampos on sides & bed cover | Unpainted / Metal |
Clear | White | RL | N4608 | Thailand | White surfboards | ![]() | |
2015 | HWC.com Original 16 | Spectraflame Red | Black tonneau cover | Chrome Metal | Light Blue Tint | White | RL | BLR24 | Thailand | Limited to 2,500. Base code(s): |
![]() | |
2018 | HWC.com Original 16 Display | Spectraflame Yellow | Tail Lights, Black Rear Bed | White | RL | Removable Surfboards Playable in Unleashed Base code(s): |
![]() | |||||
2021 | 21st Annual Hot Wheels Collectors Nationals | Spectraflame Magenta | White Flowers, Waves and Beach Design, "HW SURF CLUB" on sides, "Surf Deora" and Nationals info on roof, Gloss tribal face under surfboards | Chrome / Metal |
Tinted (Light Blue) | White | NCRL | GXJ06 | China | Named Dodge Deora Concept 4,000 produced Base code(s): |
![]() |
Retooled Gallery
See also
- Deora (100%): the 100% Hot Wheels version of this casting
- Sky Show Deora: released in 1970 and 2011
- Deora (Tooned)
- Deora II
- Deora III