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Zowees

Zowees were a series of very small (1/125 scale) Hot Wheels vehicles produced in 1972. There were 8 different vehicles which were originally made for Shell Oil Company as a promotional item which one would receive after fueling up their car, or they could be purchased from the station for $0.49; these were packaged in baggies. After the promotion for Shell, slightly different versions of the original eight and an additional six new vehicles were released and were only available through retail shops. Zowees were made up of a metal piece which was the base and engine, to which the plastic body and wheels would clip in to.

At retail shops, Zowees were only packed in multipacks and not available singly. Zowees were available in multipacks featuring two, three, four or even six Zowees. A pack also exists where a car from Hot Wheels's 1972 lineup would be packaged with a single Zowees model. Each pack could have duplicates of a single type of Zowees model.

The eight Shell promotion Zowees were also sold in Germany by Mattel's German branch, under the name of Fun Buggies; all eight were given different names. They were advertised with standard Hot Wheels, RRRumblers and Hot Shots models, with their slogan being "Die Lustigsten Miniaturautos der Welt" (lit. "The Funnest Miniature Cars in the World").

List of Zowees[]

Name German Name Difference Photo: Shell Photo: Retail
Baby Buggy Rasende Rosy Shell: No Pole
Retail: With Pole
1972ZowS-BabBug (Large) 1972-Zowees-R-BabyBuggy (Large)
Beddy Bye Tijuana Taxi Shell: Bed Posts protrude upwards
Retail: Bed Posts are Flushed
1972ZowS-BeddyB (Large) Image Not Available
Bumble Seat Zitronen Expreß Shell: No Pole
Retail: With Pole
1972ZowS-BumbS (Large) 1972-Zowees-R-BumbleSeat (Large)
Covered Draggin' Western Willy Shell: No Pole
Retail: With Pole
1972 ZOWEES Covered Draggin' Shell 1972-Zowees-R-CoveredDraggin2 (Large)
Desperado Speedy Gonzales Shell: Small Sombrero
Retail: Large Sombrero
1972ZowS-Desp (Large) 1972ZowR-Desperado (Large)
Diablo Roter Teufel Shell: Small Horns
Retail: Large Horns
1972ZowS-Diablo (Large) 1972-Zowees-R-Diablo (Large)
Good Knight Ritter Kunibert Shell: Small Ridge on Helmet
Retail: Large Ridge on Helmet
1972ZowS-GoodK (Large) 1972-Zowees-R-GoodKnight (Large)
Red Lighter Blinky Shell: Small Dome
Retail: Large Dome
1972ZowS-RedL (Large) 1972-Zowees-R-RedLighter (Large)
Fire Hydrant N/A N/A Fire Truck
Goin' Fishing Goin' Fishing
Home Sweet Home Home Sweet Home
Light My Fire Light My Fire
Numb Skull Numb Skull
Shifty Shifty

Zowees plus Hot Wheels 2-Pack[]

Zowee plus Hot Wheels

Below is a list of the Zowees plus Hot Wheels 2-Packs that came out in Canada in 1972. The variations are the exact same as the cars above:

Gallery[]

Notes[]

  • Some Zowees-like vehicles were produced in the UK and featured bodies with themes specific to the UK, example: Royal Mail Letterbox. It is unknown if these were produced through Mattel.
  • Some of the six 'Retail Only' Zowees use the same metal piece as a Shell Zowee. Example: Shifty has the same base and engine as Desperado.
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